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work2bfree
Member
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Posted: Fri Sep 21st, 2007 02:37 am |
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There are a number of aspects involved in web page optimization for search engine compliance and the real challenge comes from the fact that many search engines change the rules without telling anyone. Logarithms keep changing the standards by which web pages are judged based on key words, titles and meta tags, but two items have been constant since the last major modifications.
Search engine companies recognized the internet users’ unhappiness with the old way of doing things, which relied on web site’s credibility to find them on the internet. The problem was, not all web masters were completely honest about the content of their sites and users were finding pages that had nothing to do with the information being sought.
Today’s search engines look for certain aspects of a web page’s content as to its relevance to the search term entered by the user. If the pages that have been indexed by the engine match the term, the page is displayed on the results page. How high the results rank will depend on how the information viewed by the search engine relates to the search term as well as how popular it views the page’s content.
The popularity is determined by the number of links to the page from relevant web sites offering similar or related products or searches, when compared to other pages. For instance, all other things being equal, if one page has 100 relevant links from other pages and the second page has 105, the second one will come in higher in the search engine ranking.
Search engine optimization plays a role in the network marketing for individual web sites more so than with those sites that are part of MLM network marketing as the sites that are optimized for search engines are generally not truly optimized for users. It is the individual site owners who can create a better chance of being found through content marketing efforts.
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Lawren
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blueeyedboy
Member
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Posted: Wed Sep 26th, 2007 07:55 pm |
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Search engines change all the time rankings are in consistent and finding
a key word that is not too competitive is not easy either would you agree.
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work2bfree
Member
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Posted: Thu Sep 27th, 2007 01:19 am |
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Yes, blueeyedboy, I do agree. I have an adword account with Google and I am still working on trying to find good keywords for my business. 
____________________
Yours in Success,
Lawren
Fire Your Boss. Work From Home!
Introducing OrGano Gold Healthy Coffee
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