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Wasting Your Time? - It's 100% Headline!
 Moderated by: MPieper, Chris, Admin  

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TeamMLMTheGame
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Joined: Tue Feb 5th, 2008
Location: Ventura, California USA
Posts: 24
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 Posted: Tue May 6th, 2008 06:51 pm

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Headlines are everything, do you want your POST read? Do you want your article clicked on and read, do you want your e-mail opened?

You better have a great headline…here are some ideas we often use…

This info is from Michael Fortin, the Copy Doctor, awesome resource for anything “copy” related. Here he uses the power of emotion to draw readers in...

Curiosity (”Revealed! Closely Guarded Secrets For …”)

Mystery (”The Five Biggest Mistakes to Avoid By …”)

Fear (”Over 98.4% of People End up Broke When …”)

Pain (”Suffering From Needless Back Pain? Then …”)

Convenience (”How to Increase Your Chances With …”)

Envy (”How Fellow Marketer Pummels Competitors By …”)

Jealousy (”They All Laughed When … Until I …”)

Sloth (”Slash Your Learning Curve By 57% When …”)

Love, Lust (”Make Her Fall in Love With You With …”)

Shock (”Finally Exposed! Get The Dirty Truth On …”)

Greed (”Boost Your Income By More Than 317% When …”)

Pride, Power, Ego (”Make Fellow Workers Squirm With …”)

Assurance (”… In Less Than 60 Days, Guaranteed!”)

Immortality (”Reverse The Aging Process With …”)

Anger (”Banks Are Ripping You Off! Here’s Why”)

Have fun!

Anders Gustavsson
President
Infinite Synergy, Creators of MLM The Game

Last edited on Tue May 6th, 2008 06:52 pm by TeamMLMTheGame



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GChildren
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Joined: Tue Aug 28th, 2007
Location:  
Posts: 33
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 Posted: Wed May 21st, 2008 12:51 am

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You are right. Without that attention grabbing headline, most people will cruise right on by.

Thanks for this information. I know that it will be very useful.

John

 



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rtaylor111
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Joined: Wed Jun 11th, 2008
Location: Colorado USA
Posts: 26
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 Posted: Wed Jun 11th, 2008 11:28 pm

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I agree that headlines are very important.

However, I have also tried to balance that with the need to get my keyword into the headline for SEO.

Sometimes it's difficult to write enticing headlines that succeed in serving both masters.

In the end, I usually choose SEO over attnetion grabbing--as page rank is vital to get the click to begin with. I sometimes use an h2 headline to compenstae.

 



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